Selected work.

Real engagements with real numbers. Click any one for the full story.

AI Implementation · B2B SaaS

Cutting support response times with retrieval-augmented AI

A growing SaaS team was drowning in tier-1 tickets. We built a single retrieval-augmented model on top of their existing helpdesk and ran it as a draft assistant for human agents. Three weeks later, response times dropped 70% and the team stopped hiring more tier-1 reps.

−70%
Response time
3 wks
To production
$0
Net new hires
Marketing & Growth · Retail

Generating 30,000 product descriptions from spec sheets

A mid-sized retailer had 30k SKUs and one copywriter. We built a small pipeline that pulled spec sheet PDFs, extracted attributes, and generated product copy in their brand voice — with a human review step for the top 1% revenue items. Cleared the backlog in two weeks.

30k
SKUs rewritten
+18%
Catalog conv.
2 wks
Total time
Operations · Logistics

Consolidating four spreadsheets into one workflow

An ops team was running their entire dispatch on four overlapping Google sheets and a Slack channel. We built a small workflow tool that pulled from their TMS, surfaced exceptions, and automated the routing decisions that had been done manually. Reclaimed 12 hours/week.

12h
/week saved
4→1
Tools collapsed
−40%
Routing errors
Automation · DTC Brand

Marketing email orchestration that 3x'd conversion

A DTC brand had a beautiful brand and chaotic email marketing. We rebuilt their lifecycle automation from scratch — segmentation, content templates, send-time optimization — and connected it to their existing Klaviyo. Conversion on lifecycle emails tripled in the first 90 days.

Conversion rate
+42%
Open rate
90 d
To impact